Why Pinterest Unveiled Video Ads and Why They'll Gain Traction
Despite being one of the most popular social networks with an estimated 47.1 million monthly users, Pinterest hasn’t had luck with monetizing its service. On Tuesday, Pinterest announced the launch of Cinematic Pins (video ads), which is one way the company is hoping to change that luck.
5 Digital Tools Every Catholic Media Pro Should Be Using
It seems like there are new digital tools introduced each day.I don’t experiment with every app that comes out, but I do feel a responsibility to you and my clients to have some idea of what’s out there and what’s worthwhile. So, I took a quick inventory and created this quick-hit list of the five digital tools I use most often.
Twitter Releases the Lead Generation Card and New Security Features — What You Need to Know
On Wednesday, Twitter made two BIG announcements: Twitter released lead generation cards and two-factor login authentication. Basically, this will allow marketers to collect leads directly within the tweet. Followers don't even have to fill out a form because Twitter already has your info (name, @username and email). Here's what you need to know, how to get started and the implications for digital marketers.